Episode 3

How to differentiate your engineering and manufacturing business

How do you stand out among a crowd of similar companies?

This episode discusses the importance of standing out in the competitive engineering and manufacturing sector by shifting from technical capabilities to what makes you different. Learn actionable steps to differentiate your business effectively, such as focusing on your unique value, leveraging client case studies, and enhancing your marketing strategy. Discover our four-step marketing process designed to attract the right leads and grow your business.

For more details, our full marketing guide and to get in touch, visit our website at https://palant.studio

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About the Podcast

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Marketing For Manufacturing
Expert marketing insights to get you the leads you need to grow your business

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About your host

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Simon Batchelar

Simon Batchelar is a marketing consultant and the co-founder of Pallant. They are the author of Reframing Marketing.
With 20 years’ experience running their own marketing agency, Simon has transformed over 450 small businesses.
Simon spent 10 years as a TV and commercial sound editor, working on Oscar and Bafta-winning programmes.